Cliente: Nike | Campanha: Play News | Agência: Wieden+
Cliente: Nike | Campanha: Play News | Agência: Wieden+Kennedy
2023
Play News is Nike's new global campaign, and to help bring this inspiring narrative to life, they invited Dialeto to illustrate their new campaign. Our mission was to create illustrations that would transform ordinary athletes into true heroes in an authentic and impactful way. We depicted Vini Jr. up close, capturing his iconic way of celebrating his achievements by immortalizing his smile, charisma, and sticking out his tongue. We are immensely proud to have been part of this project and to have the opportunity to create illustrations that capture the essence of Play News. We believe that each illustration has become a powerful tool for storytelling and inspiring people around the world.